Emerging Trends Packaging Industry Watch For 2025
Discover the latest innovations and future trends shaping the packaging industry as we look ahead to 2025. Explore sustainable materials, smart packaging technologies, and design advancements that are set to revolutionize the way products are packaged and delivered. Stay ahead of the curve with insights into the evolving landscape of packaging solutions.
Our Clients
We serve a wide range of clients and companies of different sizes, all across the world.
Emerging Trends Packaging Industry Watch For 2025

Product and Packaging
Maximization
We identify material and design standardization and optimization opportunities via benchmarking data and complexity analysis of your product, packaging and supply chain.

Technical Project Management
Our 15 years of experience in the consumer goods segment provides our clients first in class project management and technical mastery.

Standards and Quality Management Improvement
We help improve your technical specifications to drive more efficiency providing more control over quality systems.

Key Innovations Shaping the Future of Packaging
The future of packaging is being revolutionized by several key innovations that are reshaping the industry. One of the most significant trends is the development of sustainable materials, such as biodegradable plastics and plant-based alternatives, which aim to reduce environmental impact and meet consumer demand for eco-friendly options. Smart packaging is also gaining traction, incorporating technologies like QR codes and NFC chips to enhance user interaction and provide real-time information about product freshness and authenticity. Additionally, advancements in automation and robotics are streamlining packaging processes, increasing efficiency, and reducing costs. These innovations, combined with a growing emphasis on personalized and customizable packaging solutions, are setting new standards and driving the evolution of packaging in a rapidly changing market.
Smart Packaging Solutions Revolutionizing Consumer Experience
As we look toward 2025, the packaging industry is poised for transformative changes driven by emerging trends that prioritize sustainability, technological innovation, and consumer engagement. The shift towards eco-friendly materials and circular economy practices will likely dominate, as companies strive to meet increasing regulatory demands and consumer expectations for environmentally responsible packaging. Technological advancements, such as smart packaging and automation, will enhance supply chain efficiency and offer new ways to interact with consumers, providing valuable data insights and improving user experiences. Additionally, the rise of e-commerce will continue to influence packaging design, emphasizing the need for protective, lightweight, and cost-effective solutions. As these trends converge, the packaging industry will need to adapt rapidly, embracing innovation and collaboration to remain competitive and meet the evolving needs of a global market.
WHY CHOOSE US?

We analyze your product and packaging variables to create clear indexes on how you compare to your competition to help generate standardization and cost optimization options based on these findings.

We help you to understand which are the best practices used inside your company and how your products and packages compare to the best practices in the market through external benchmarking.

We focus on opportunities based on technical feasibility and size of the prize.

We have more than 15 years of experience working with consumer goods companies across different categories and regions. We provide access to a multi-functional team with technical mastery across different packaging and production platforms.
Meet Our Team

Victor Escalona
CEO AND CO-FOUNDER

Carolina Chaparro
BUSINESS DELIVERY MANAGER AND CO-FOUNDER

Ernesto Marquez
LEAD TECHNICAL CONSULTOR
WHY CHOOSE US?
“Baraka Consulting has delivered outstanding support to General Mills European operations by providing in-house technical expertise, in support of increased number of packaging projects and temporal unavailability of internal resources. Their consultants demonstrated a vast and deep technical mastery, responsibility and a true global exposure, that met and exceeded our expectations. Their expertise allowed a fast integration with the General Mills community and tools, minimizing the onboarding time which ensured fast results. In the initial phases of the collaboration Baraka Consulting demonstrated reactiveness, flexibility and competitiveness which was determinant to its selection as a partner of choice.”
— Orlando Fragoso, Global Packaging Technical Leader, General Mills.