Packaging Design Optimization

Packaging design optimization is essential for large corporations to ensure successful product launches, as it not only shapes consumer perception of the brand but also enhances the overall consumer experience through practical, aesthetically pleasing, and sustainable packaging solutions.

Our Clients

We serve a wide range of clients and companies of different sizes, all across the world.

Packaging Design Optimization

Product and Packaging
Maximization


We identify material and design standardization and optimization opportunities via benchmarking data and complexity analysis of your product, packaging and supply chain.

Technical Project Management


Our 15 years of experience in the consumer goods segment provides our clients first in class project management and technical mastery.

Standards and Quality Management Improvement


We help improve your technical specifications to drive more efficiency providing more control over quality systems.

The Importance of Sustainable Packaging in Large Corporations

In today's rapidly evolving business landscape, large corporations are increasingly recognizing the importance of sustainable packaging in their operations. As consumers become more environmentally conscious, companies are under pressure to adopt sustainable practices throughout their supply chain, including the design and implementation of packaging solutions.

Sustainable packaging not only helps reduce the environmental impact of a company's products, but it also provides a competitive edge in the market. Consumers are more likely to support brands that demonstrate a commitment to sustainability, and eco-friendly packaging can help enhance a company's reputation and brand image.

Large corporations have the resources and influence to drive significant change in the industry by investing in sustainable packaging solutions. By working with suppliers to source eco-friendly materials, optimizing packaging designs to reduce waste, and implementing recycling programs, companies can make a tangible impact on the environment while also improving their bottom line.

In addition to the environmental benefits, sustainable packaging can also lead to cost savings for large corporations. By reducing the amount of packaging material used, companies can lower their production and transportation costs, ultimately improving their overall efficiency and profitability.

Overall, the importance of sustainable packaging in large corporations cannot be overstated. By prioritizing sustainability in their packaging designs and practices, companies can not only meet the growing demands of consumers and regulators but also drive positive change in the industry as a whole. It is essential for companies to embrace sustainable packaging as a key component of their business strategy in order to remain competitive and successful in the long term.

Embracing Sustainable Packaging: A Key Component of Corporate Success

In today's rapidly evolving business landscape, the importance of sustainable packaging cannot be overstated. As consumers become increasingly conscious of their environmental impact, companies must adapt their packaging strategies to align with these shifting values. Embracing sustainable packaging is not only a moral imperative, but also a key component of corporate success.

The benefits of sustainable packaging are manifold. Not only does it reduce a company's carbon footprint and contribute to a healthier planet, but it also resonates with consumers who are actively seeking out eco-friendly products. In fact, studies have shown that a majority of consumers are willing to pay more for products that are packaged sustainably.

For large corporations, the transition to sustainable packaging may seem daunting. However, with the right approach and expertise, it can be a seamless and rewarding process. By working with experienced packaging designers and suppliers, companies can develop innovative and eco-friendly packaging solutions that not only meet their sustainability goals, but also enhance their brand image and customer loyalty.

Incorporating sustainable packaging into a company's overall business strategy is a wise investment in the future. By demonstrating a commitment to environmental stewardship, companies can differentiate themselves in the marketplace, attract a growing segment of environmentally conscious consumers, and ultimately drive long-term success.

In conclusion, embracing sustainable packaging is not just a trend, but a fundamental shift in the way companies do business. By prioritizing sustainability in their packaging design and production processes, companies can position themselves for success in a rapidly changing world. It is time for businesses to recognize the importance of sustainable packaging as a key component of corporate success.

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WHY CHOOSE US?

We analyze your product and packaging variables to create clear indexes on how you compare to your competition to help generate standardization and cost optimization options based on these findings.

We help you to understand which are the best practices used inside your company and how your products and packages compare to the best practices in the market through external benchmarking.



We focus on opportunities based on technical feasibility and size of the prize.



We have more than 15 years of experience working with consumer goods companies across different categories and regions. We provide access to a multi-functional team with technical mastery across different packaging and production platforms.



Meet Our Team

Victor Escalona


CEO AND CO-FOUNDER

Carolina Chaparro


BUSINESS DELIVERY MANAGER AND CO-FOUNDER

Ernesto Marquez


LEAD TECHNICAL CONSULTOR

WHY CHOOSE US?

“Baraka Consulting has delivered outstanding support to General Mills European operations by providing in-house technical expertise, in support of increased number of packaging projects and temporal unavailability of internal resources.  Their consultants demonstrated a vast and deep technical mastery, responsibility and a true global exposure, that met and exceeded our expectations. Their expertise allowed a fast integration with the General Mills community and tools, minimizing the onboarding time which ensured fast results. In the initial phases of the collaboration Baraka Consulting demonstrated reactiveness, flexibility and competitiveness which was determinant to its selection as a partner of choice.”

Orlando Fragoso, Global Packaging Technical Leader, General Mills.


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