Sustainability in Packaging Benchmarking: How to Measure It
Discover the key metrics and methodologies for evaluating sustainability in packaging. This guide on sustainability in packaging benchmarking provides insights into measuring environmental impact, optimizing resource use, and implementing eco-friendly practices to enhance your brand's commitment to sustainability.
Our Clients
We serve a wide range of clients and companies of different sizes, all across the world.
Sustainability in Packaging Benchmarking: How to Measure It

Product and Packaging
Maximization
We identify material and design standardization and optimization opportunities via benchmarking data and complexity analysis of your product, packaging and supply chain.

Technical Project Management
Our 15 years of experience in the consumer goods segment provides our clients first in class project management and technical mastery.

Standards and Quality Management Improvement
We help improve your technical specifications to drive more efficiency providing more control over quality systems.

Benchmarking Sustainability: Measuring Progress and Innovation in Eco-Friendly Packaging Solutions
Benchmarking sustainability in the realm of eco-friendly packaging solutions involves assessing and measuring the progress and innovation that companies are making towards reducing their environmental impact. This process is crucial for identifying best practices, setting industry standards, and encouraging continuous improvement in sustainable packaging. By evaluating various metrics such as carbon footprint, recyclability, biodegradability, and the use of renewable materials, businesses can gain insights into their current performance and areas for enhancement. Moreover, benchmarking allows companies to compare their efforts against industry leaders and competitors, fostering a culture of innovation and accountability. As consumer demand for sustainable products grows, the ability to effectively measure and communicate advancements in eco-friendly packaging becomes a key differentiator in the market, driving both environmental and economic benefits.
Benchmarking Sustainability: Advancing Eco-Friendly Packaging Solutions for a Greener Future
In recent years, the focus on sustainability has intensified, prompting industries worldwide to reevaluate their environmental impact. One critical area of concern is packaging, which often contributes significantly to waste and pollution. Benchmarking sustainability in packaging involves assessing and comparing the environmental performance of various packaging solutions to identify the most eco-friendly options. This process includes evaluating materials, production methods, and end-of-life disposal to minimize ecological footprints. By advancing eco-friendly packaging solutions, companies can reduce their carbon emissions, decrease reliance on non-renewable resources, and promote a circular economy. This shift not only aligns with global sustainability goals but also meets the growing consumer demand for environmentally responsible products.
In conclusion, benchmarking sustainability in packaging is a vital step towards achieving a greener future. By prioritizing eco-friendly packaging solutions, industries can significantly reduce their environmental impact and contribute to a more sustainable planet. This approach not only benefits the environment but also enhances brand reputation and consumer trust. As more companies adopt sustainable practices, the collective effort can lead to substantial positive changes in global environmental health. Ultimately, advancing eco-friendly packaging is not just a trend but a necessary evolution in the way we approach product design and consumption, ensuring a healthier planet for future generations.
WHY CHOOSE US?

We analyze your product and packaging variables to create clear indexes on how you compare to your competition to help generate standardization and cost optimization options based on these findings.

We help you to understand which are the best practices used inside your company and how your products and packages compare to the best practices in the market through external benchmarking.

We focus on opportunities based on technical feasibility and size of the prize.

We have more than 15 years of experience working with consumer goods companies across different categories and regions. We provide access to a multi-functional team with technical mastery across different packaging and production platforms.
Meet Our Team

Victor Escalona
CEO AND CO-FOUNDER

Carolina Chaparro
BUSINESS DELIVERY MANAGER AND CO-FOUNDER

Ernesto Marquez
LEAD TECHNICAL CONSULTOR
WHY CHOOSE US?
“Baraka Consulting has delivered outstanding support to General Mills European operations by providing in-house technical expertise, in support of increased number of packaging projects and temporal unavailability of internal resources. Their consultants demonstrated a vast and deep technical mastery, responsibility and a true global exposure, that met and exceeded our expectations. Their expertise allowed a fast integration with the General Mills community and tools, minimizing the onboarding time which ensured fast results. In the initial phases of the collaboration Baraka Consulting demonstrated reactiveness, flexibility and competitiveness which was determinant to its selection as a partner of choice.”
— Orlando Fragoso, Global Packaging Technical Leader, General Mills.