Technical Benchmarking for Product Packaging
Technical benchmarking is essential for packaging design experts to ensure that their solutions meet industry standards, exceed customer expectations, and prioritize sustainability, functionality, and consumer experience in a competitive market landscape.
Our Clients
We serve a wide range of clients and companies of different sizes, all across the world.
Technical Benchmarking for Product Packaging

Product and Packaging
Maximization
We identify material and design standardization and optimization opportunities via benchmarking data and complexity analysis of your product, packaging and supply chain.

Technical Project Management
Our 15 years of experience in the consumer goods segment provides our clients first in class project management and technical mastery.

Standards and Quality Management Improvement
We help improve your technical specifications to drive more efficiency providing more control over quality systems.

Elevating Packaging Design: Setting New Industry Standards for Excellence
In the competitive world of consumer goods, packaging design plays a crucial role in capturing the attention of consumers and setting a brand apart from its competitors. As experts in the field of packaging design for large corporations, we understand the importance of elevating packaging design to new heights and setting industry standards for excellence.
At our firm, we believe that packaging design is not just about creating a visually appealing package, but also about creating a memorable and impactful brand experience for consumers. By incorporating innovative design elements, high-quality materials, and sustainable practices, we help our clients stand out in a crowded marketplace and leave a lasting impression on their target audience.
Our team of experienced designers and strategists work closely with our clients to understand their brand identity, target market, and business objectives. By leveraging our expertise in consumer behavior and market trends, we are able to create packaging designs that not only look great on the shelf, but also resonate with consumers on a deeper level.
Through our commitment to excellence and innovation, we are proud to set new industry standards for packaging design and help our clients achieve success in today's competitive market. Elevate your brand with our cutting-edge packaging design solutions and stand out from the crowd.
Setting New Industry Standards: Elevating Your Brand with Innovative Packaging Design Solutions
In today's competitive market, it is crucial for businesses to stand out and make a lasting impression on consumers. One of the most effective ways to do this is through innovative packaging design solutions. By setting new industry standards and elevating your brand with cutting-edge packaging designs, you can capture the attention of your target audience and leave a lasting impact.
At our design firm, we specialize in creating custom packaging solutions for large corporations looking to differentiate themselves in the market. Our team of experts understands the importance of packaging in conveying a brand's identity and values. We work closely with our clients to develop unique and eye-catching designs that not only protect their products but also enhance their overall brand image.
By incorporating innovative materials, shapes, and printing techniques, we help our clients create packaging that not only looks great but also functions effectively. From sustainable packaging options to interactive designs that engage consumers, we are constantly pushing the boundaries of what is possible in the world of packaging design.
In conclusion, setting new industry standards and elevating your brand with innovative packaging design solutions is essential for staying ahead of the competition. By investing in high-quality packaging that reflects your brand's values and resonates with your target audience, you can create a memorable and impactful brand experience that sets you apart from the rest. Contact us today to learn more about how we can help take your brand to the next level through innovative packaging design solutions.
WHY CHOOSE US?

We analyze your product and packaging variables to create clear indexes on how you compare to your competition to help generate standardization and cost optimization options based on these findings.

We help you to understand which are the best practices used inside your company and how your products and packages compare to the best practices in the market through external benchmarking.

We focus on opportunities based on technical feasibility and size of the prize.

We have more than 15 years of experience working with consumer goods companies across different categories and regions. We provide access to a multi-functional team with technical mastery across different packaging and production platforms.
Meet Our Team

Victor Escalona
CEO AND CO-FOUNDER

Carolina Chaparro
BUSINESS DELIVERY MANAGER AND CO-FOUNDER

Ernesto Marquez
LEAD TECHNICAL CONSULTOR
WHY CHOOSE US?
“Baraka Consulting has delivered outstanding support to General Mills European operations by providing in-house technical expertise, in support of increased number of packaging projects and temporal unavailability of internal resources. Their consultants demonstrated a vast and deep technical mastery, responsibility and a true global exposure, that met and exceeded our expectations. Their expertise allowed a fast integration with the General Mills community and tools, minimizing the onboarding time which ensured fast results. In the initial phases of the collaboration Baraka Consulting demonstrated reactiveness, flexibility and competitiveness which was determinant to its selection as a partner of choice.”
— Orlando Fragoso, Global Packaging Technical Leader, General Mills.